Navigate Research
MediaPost Panel - Marketing: Soccer in America

MediaPost Panel - Marketing: Soccer in America

17-Nov-2014
1:15 CST
Free

Synopsis

Our VP of Business Development, Chris Todd presented at MediaPost's - Marketing: Soccer in America Conference on the importance of Hispanic fans in the sports marketing world. This panel was hosted by MediaPost and included other panelists from across the sports marketing industry, incuding the MLS and Univision Deportes.

Moderator

Brad Rothenberg, Managing Director, LeadDog Marketing Group

Presenters

Chris Todd - Vice President of Business Development, Navigate Research
Galina Espinoza - General Manager, Major League Soccer Digital Properties
Javier Farfan - SVP of Marketing , SFX Entertainment
Marco Liceaga - VP, Marketing and Promotions, Univision Deportes
Joe Schramm, Managing Partner, Schramm Marketing Group, Inc.

“Navigate was a great resource in developing Mexican National Soccer Team's US Tour in-stadium fan survey. They understood the needs of our research and proactively provided guidelines and suggestions to enhance our research plan.” Charlie Shin Marketing Manager, Major League Soccer & Soccer United Marketing (MLS/SUM)