Effective Sponsorship and Fan Research
11:00 AM (Central)
This webinar will provide an in-depth look at the various ways to approach sponsorship and fan/attendee market research in the sports and entertainment space. Our presenters will be specifically discussing ways to approach the research, what questions/objectives are best met and the pros and cons of doing the research yourself vs. outsourcing. We’ll also be walking through some specific dos and don’ts of conducting this type of research.
AJ Maestas, Founder and President
Dr. Mark Friederich, Executive Vice President of Research
Stefanie Francis, Managing Director of Research