Navigate Research
United States Olympic Committee

United States Olympic Committee

Objectives:
The United States Olympic Committee sought the help of Navigate Research in order to have a comprehensive understanding of the insurance sponsorship category to aid in sponsor packaging and targeting.
Solution:
Navigate provided the USOC a detailed analysis of the insurance category that included competitor analysis, financial stability, sponsorship and marketing spend, best practices and category insights.
Results:
USOC is currently utilizing Navigate’s report to guide potential sponsor outreach and selection to fill the various insurance categories.
“Attn: Sports Properties - Check out AJ Maestas and @Navigate_Res...The work they are doing is changing the face of #sportsbiz” via Twitter: @BlainSkinner Blain Skinner, Executive Director of Corporate Sponsorships, LA Lakers