Navigate Research
United States Olympic Committee

United States Olympic Committee

Objectives:
The United States Olympic Committee sought the help of Navigate Research in order to have a comprehensive understanding of the insurance sponsorship category to aid in sponsor packaging and targeting.
Solution:
Navigate provided the USOC a detailed analysis of the insurance category that included competitor analysis, financial stability, sponsorship and marketing spend, best practices and category insights.
Results:
USOC is currently utilizing Navigate’s report to guide potential sponsor outreach and selection to fill the various insurance categories.
“Navigate advised NACMA on sponsorship inventory pricing, inventory offerings, and assisted in the over-all sponsorship strategic plan. With the navigate partnership, NACMA saw over a 150% increase in its corporate partner program. AJ Maestas and his team were a wonderful group to work with. Navigate was vital in NACMA’s sponsorship advancements. ” Eric Buskirk National Association of Collegiate Administrators